Cart 0
Sales Promotion Essentials : The 10 Basic Sales Promotion Techniques... and How to Use Them

Sales Promotion Essentials : The 10 Basic Sales Promotion Techniques... and How to Use Them

ISBN: 9780844233550
Publisher: McGraw-Hill
Any used item that originally included an accessory such as an access code, one time use worksheet, cd or dvd, or other one time use accessories may not be guaranteed to be included or valid. By purchasing this item you acknowledge the above statement.
$22.75

This new edition offers students a solid foundation in sales promotion basics by explaining 10 basic techniques.
    * Gets students involved by having them create hypothetical promotions based on models of success. * Provides real-life examples to stimulate classroom discussion as students examine and debate real cases. * Discusses the newest innovations in the field.

Customer Reviews


Share this Product