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Managing Business Transactions

Managing Business Transactions

ISBN: 9780029275962
Publisher: Free Press
Any used item that originally included an accessory such as an access code, one time use worksheet, cd or dvd, or other one time use accessories may not be guaranteed to be included or valid. By purchasing this item you acknowledge the above statement.
$19.58

The transaction, the basic unit of business has been studied by theoretical economists for decades. Rubin has translated their research into basic principles for managers at all levels to structure transactions to best achieve both individual and company goals. Rubin analyzes and offers strategies for transactions of all kinds. This is the first book on the principles of a new managerial economics, based on transaction cost economics.

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