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ENTREPRENEURSHIP: The Art, Science, and Process for Success (Business Careers)

ENTREPRENEURSHIP: The Art, Science, and Process for Success (Business Careers)

ISBN: 9789339221584
Publisher: Mc Graw Hill India
Edition: 1st
Publication Date: 2015
Number of pages: 368
Any used item that originally included an accessory such as an access code, one time use worksheet, cd or dvd, or other one time use accessories may not be guaranteed to be included or valid. By purchasing this item you acknowledge the above statement.
$28.96 $270.46

Note: This is a standalone book. Does not include access card

Entrepreneurship: The Art, Science, and Process for Success, emphasizes three core tenets necessary to start an entrepreneurial venture:

The Art of turning an entrepreneurial venture into a success.

The Science of practice as the heart of starting and running a successful entrepreneurial venture.

The Process that tie these two areas together into a coherent and organized business.

With its adaptive learning tools, students learn the art, science, and process of designing, starting, and managing a small business. Through its real-world approach, students are placed in the roles of a financial analyst, marketer, and business owners, and think critically to develop their plan to survive in the ever-changing business world.

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